The seminar, initiated by YSU Alumni and Career Center, was conducted by YSU Faculty of Sociology Associate Professor, co-founder of “SPRING PR” Company Nvard Melkonyan.
Welcoming the seminar participants, YSU Alumni and Career Center Director Lilit Hakobyan introduced the guest first.
“At every meeting, when we see new participants in the hall, we understand that our initiatives are interesting to students, which is undoubtedly pleasing, obliging and inspiring,” - Lilit Hakobyan said and wished the participants of the training an interesting and productive day.
The Center’s Director added that the participants of the meeting will later be able to express their opinions on the training, make suggestions, which will be taken into account when making new programs.
Within the framework of the training, students were introduced to the technologies of image creation and effective self-presentation, the peculiarities of business image and the skills of building business relationships with management, customers and partners.
“Image shaping skills are one of the most important business success factors today. The peculiarities of effective self-fulfillment and the skills different from others are the way that person’s image and his business are developing,” - said Nvard Melkonyan.
The meeting was held in an interactive format. During the lecture, students were actively asking questions to the speaker, answering the latter’s questions, as well as presenting their views and ideas on the subject.
The next meeting with students will take place on December 8, during which the seminar will also feature business ethics rules, peculiarities of practical speech, correspondence and negotiation.