Duration of the educational program: 2 years
Tuition fee: 700,000 AMD
The entrance exam is conducted orally according to the entrance exam questionnaire.
ENTRANCE EXAM QUESTION LIST
The meanings of the concept "Service"
Service: composition and structure
Theoretical concept of service
Environment and needs
Concepts of requirement, demand, and request
Concepts of labor, goods, and services
The essence of service activities
Ideal and real services
Service life cycle
The role of service activities in socio-cultural life
Lifestyle, standard of living, and quality of life
Service activities as a form of meeting needs
Goals of the service system and presented requirements
Classification of needs
Contact zone: essence, formation, stages
Basic rules of service delivery
Standardization in service
Licensing in service
Quality of services
Service quality from the customers’ perspective
Quality assessment
Franchising in service
Merchandising in service
Innovations in service
Household service for the population
Mediation or business services
LIST OF LITERATURE
Avanesova G. A., Service Activity: Historical and Contemporary Practice, Entrepreneurship, Management, Moscow, 2005, 318 pages.
D. A. Amanzholova, V. E. Bagdasaryan, V. N. Gorlov et al., Introduction to the Specialty: History of Service: Textbook, Moscow: Alpha-M: INFRAM, 2009, 384 pages.
Guliyev N. A., Standardization and Certification of Services: Textbook, Moscow, 2011.
Karnaukhova V. K., Krakovskaya T. A., Service Activity, Moscow-Rostov-on-Don, 2006, 256 pages.
Kisileva T. G., Krasilnikov Yu. D., Fundamentals of Socio-Cultural Activity: Textbook, Moscow: MGUK Publishing, 2003.
Lebedeva A. E., Service Activity, Tomsk, 2012, 294 pages.
Mikhaylova V. A., Investment Design of Socio-Cultural Sphere Objects, 2004.
Salakhutdinov R. G., Socio-Cultural Creativity as an Effective Means of Forming a Cultural Environment, 2004.
Udaltseva M. V., Naumova E. V., Servicology. Man and His Needs: Textbook, Moscow, 2011.
Romanovich Zh. A., Kalachev S. L., Service Activity, Moscow, 2006, 284 pages.
Contact emails:
Yerevan State University, Faculty of Geography and Geology — ashxarh@ysu.am
Head of Educational Program, Associate Professor T. Sargsyan — tigran.sargsyan@ysu.am
