Business, mindset, and real-world experience: meeting with YSU alumnus and entrepreneur Vahram Mirakyan

The meeting was intended for all those interested in business, entrepreneurship, and marketing-oriented thinking, and who wished to gain a practical understanding of how a business is built, developed, and sustained.

Vahram Mirakyan presented his book The Anatomy of Business to the students, which he wrote over the course of seven to eight years, outlining his ideas and practical advice.

"I have regularly met with various entrepreneurs, and each time—whether during meetings, while reading a book, or studying educational materials—whenever I encountered an idea that I believed was important for a businessperson, I would make note of it, adding my own perspective. Over time, I compiled and digitized all of this, and as a result, The Anatomy of Business was formed—a collection of 70 principles that can be useful both for small business owners and for those who aim to develop and expand their businesses," he said.

The author's goal was to create a handbook that would be accessible in everyday practice for professionals and entrepreneurs in the business sector, where they could find solutions to both routine challenges and long-term, in-depth psychological, strategic, or cultural issues.

"Happiness is a decision. It depends not on external circumstances, but on your mindset, the story you tell yourself, and your daily choices. The sooner you realize this, the sooner you will be able to create a life filled with inner fulfillment and joy," the author writes in The Anatomy of Business.

In the book, Vahram Mirakyan presents the fundamentals of business and the mindset of a successful entrepreneur from various perspectives, addressing important topics in both personal and professional spheres—from positive energy and structured thinking to efficiency, time management, and the necessity of dreaming. He places particular emphasis on leadership and teamwork, explaining how to become an effective leader, foster harmony within a team, resolve conflicts, and motivate employees. Notably, the book includes clear and practical examples.

During the meeting, participants engaged in an interesting and meaningful discussion, during which they had the opportunity to ask the speaker questions of interest, receive professional responses, actively participate in the dialogue, and exchange views. 

At the conclusion of the meeting, the two students who posed the most compelling questions received copies of The Anatomy of Business as a gift from Vahram Mirakyan.

The meeting was organized at the initiative of the YSU Alumni and Career Center.